Andy Levine has been working with Donlon Coatings, a polished concrete coatings company, since the Spring of 2018. This project has had many different phases under the aim to modernize their company’s imprint on the web to prospective clients. Levine has captured the process of creating an upgraded flooring system at a series of varied project construction sites. Along with this footage, Levine has recorded interviews with company President Jim Donlon as well as several employees to create more than 30 short videos showcasing projects and answering the most common questions a potential client may have. Levine has also shot digital photos of the staff and completed construction projects. Another important part of working with this client was the overall rebranding of the DonlonCoatings.com website. The original look of their website was created 10 years previously. Under Levine’s guidance a new logo was chosen to update the overall branding of the group. During the video editing process this new design was incorporated in all the media and gave the new website a fresh and modern feel.